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March 2008

Dear GullWing Unit Owners,

Greetings from sunny Fort Myers Beach!  It is hard to believe that it is already March; time just seems to be flying by.  Season is definitely upon us, and the resort has been busy.  Due to recent occupancy levels, the maintenance department hasn’t been able to tackle many extra projects, but they have been working on projects for the Association.  I feel that the weakening economy has had some impact on the resort’s revenues, but distributions have remained positive, and our refurbishment projects for 2007 are now wrapped up.

The maintenance projects that were tackled include tinting the windows on the east end of the 12th floor.  We are experimenting with the window tinting as a possible way to reduce energy consumption for the building.  Please take a look at the windows and let me know what you think of having all of the windows tinted.  Our Maintenance Team has also been busy dressing up the lobbies.  Both lobbies now have a new chair rail installed as do the common area bathrooms.

Revenues for January and February were down slightly in comparison to last year.  I feel the slowing economy has contributed a lot to the lower revenues.  Other like businesses in the area are also down compared to previous years.  It seems as though our area had a slow start to the season this year.  It is most evident by an unusual lack of traffic.

January’s reduction in total revenue was driven by an 8% decrease in occupancy.  ADR for the month was up $6.70 compared to the previous year.  The same pattern continued in February where occupancy decreased 13% from last year.  Part of the reason for this decrease was due to an over 25% increase in owner nights this year compared to last year.

March is still showing signs of being very strong.  This is typical of any year when Easter occurs early.  Easter week has been sold out for a long time, and we are now working on filling in any gaps to insure that every last room night is sold this month.

An early Easter and increased revenues for March and unfortunately has had the opposite effect on April.  We have been able to keep occupancy up for April, but have had to lower our rate to do so.  We are hoping as the month starts to fill up, we will be able to slowly raise our rates to improve our ADR as much as possible.

Early this year the in-room safes arrived, and this completed last year’s refurbishment for the most part.  The only item yet to be completed is the fabric for the dining room chairs.  The fabric was delayed after the sample the factory sent didn’t match the fabric currently used in the units.  This has been corrected, and we are expecting delivery soon.  The chairs will be reupholstered on an as needed basis, with the cost being charged back to that unit’s $500 unit repair allowance.

I look forward to meeting with the committee this summer to work on the next project.  My suggestions to the committee will include Appliances, Guest Bedroom Mattresses, and Flat Screen Televisions.

Although it started out very slow, you can definitely tell season is upon us.  The maintenance department is hard at work doing what they can when time permits.  The guest service staff is paying very close attention to our reservation pace and working with our Director of Revenue to make any necessary adjustments to maximize revenue during this slower season, and many guests are enjoying the upgrades made through the refurbishment program last year.

As always, please feel free to contact me directly at CurtB@SunStream.com or by phone at (239) 765-4300 to discuss any questions, comments, or concerns you may have.  From all of us here at GullWing, have a great Easter, and we look forward to seeing you during your next visit.

Sincerely,

Curt Brenner
General Manager

 

   

SunStream Corporate Headquarters  ·  6231 Estero Boulevard  ·  Fort Myers Beach, Florida 33931  ·  Phone: 239-765-4111  ·  Fax: 239-765-5755
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